Never ones to shy away from a tequila-centric gathering, some of the Elmwood New York folks attended the launch party for the latest 1800® Tequila ‘Essential Artists’ series.
Now in its fourth series, the tequila brand partnered with SPIN magazine to select 6 rising stars from the art scene, who have each made their mark as animators, illustrators, graphic designers and graffiti artists. They were asked to weave their magic on a blank 1800® Silver Tequila bottle, which were displayed on the night alongside original artworks from the likes of Tara McPherson, Kai and Sunny and our buds over at I Love Dust. www.1800tequila.com/essential-artists
Inspired by Mexican heritage and Mayan culture, the 6 collectible bottles represent some of the most inventive spirit packaging on US shelves currently and are a great example of brands using the power of collaboration, not only to boost their own brand message, but also to provide other creatives with a platform to create something inspiring. Great night of art, music, (and booze).